If you are selling your home and have chosen to work with a broker, you have another task. This is because the agent will best represent your interests as a seller. An agent can help you with everything, from marketing and pricing to negotiations to closing. You should not choose a poor agent. Alternatively, you may be better off doing it yourself. Let’s find out how to find the best agent for listing in South Florida.
Understand What Makes a Good Listing Agent
Understanding the characteristics and qualities of a good agent is the first step to finding the right listing agent in South Florida. There are several features or characteristics you should look for in your agent because you will be developing a professional relationship with them.
- Requisite education, training, certifications
- Sell homes in your area and similar to yours
- Negotiating skills and knowledge
- Large professional network
- Effective communication skills
- Honesty, integrity
Experts in the industry recommend that you look for an agent who is willing to give a personal guarantee. Don’t hire an agent who won’t give you a guarantee of performance or remove you from a listing if you ask. Contact a South Florida representative at 954-278-9353 to learn more.
Get Referrals From Family and Friends
Next, get recommendations from family and friends to help you find the best listing agent for South Florida. If your friends and relatives have experience working with agents, ask them for recommendations. When asking your network for recommendations, remember to ask if anyone has had positive experiences with a realty agent. You want a person who has dealt with clients just like you in the past. For instance, first-time buyers have different needs than repeat purchasers or homeowners looking to downsize.
Research Potential Agents
Research, the potential agent you’ve been told about after receiving referrals from family and friends. The next step in finding a great listing agent is the following.
Start by looking at an agent’s online presence. You can check the website and social media profiles of the agent. Check out their online reviews as well. One or two unfavorable reviews pose no issue, but any more can be cause for concern.
Check with your state’s real estate regulator to see if the agent you are considering is licensed. Vet candidates. Check the website of your local Better Business Bureau to find out if there have been any complaints.
Interview Multiple Listing Agents
It’s time to interview your short list of probable applicants after you’ve reduced it. According to industry professionals, interviewing at least three agents is a good idea before you decide on the best listing agent.
When interviewing potential agents, it’s important to have a list of questions prepared.
It’s important to ascertain whether the candidate you’re interviewing has the expertise and credentials necessary to effectively promote your house and sell it for the top price.
- When interviewing agents, these are the key inquiries you make. Which market experience do you have?
- How do you rate sales?
- Do you have a complete list of comparable listings for my area?
- What do you think my home’s worth is based on these comparable listings?
- How do you market my house?
- What is your commission rate?
- How available are you, and would you be willing to communicate with me via my preferred medium?
Before you make your final decision on the listing agent to represent your company, ensure that references are checked, you can’t really judge a candidate until you speak with former clients.
Ask listing agents for references and ask those customers about their experience working with the agent. What was the best thing that the agent did? What went right? How did the agent deal with it? What was the client’s wish for the agent to do differently?
This should be limited to agents whose homes were sold within the past year. Ask about the support they received, particularly in negotiations, and if they would consider hiring that agent again.
Find the Right Fit
Remember that it all comes down to “chemistry” and the right fit. Even though you may have been working with the same agent for several months, the best agent to list your property is the one you are most at ease with and with whom you feel most compatible.
The ability of an agent to help you through the process is just as important as their knowledge and experience. Trust your agent and feel at ease with them if things get difficult. It’s like dating. Sometimes it comes down to chemistry.
An Easier Way to Find a Great Listing Agent
It can seem like finding the right listing agent is a difficult task. You can speed up the process by going directly to South Florida agency. They are known for having top-notch agents who have great sales records and experience. Contact us at 954-278-9353 if you are ready to sell and need the best agent in South Florida.